Our Edge
A Complete Growth Operating System
We don't just run ads for you. We embed inside your business with the strategy, systems, and execution to build a scalable, sellable brand.
Why Most Shopify Brands Plateau
Almost every brand we meet is stuck at the same revenue for the same reasons, and you already know if this is you. You have bounced from agency to agency, program to program, each one taking a fee and leaving you further behind with no growth. You push paid spend and your acquisition costs climb while ROAS drops. Traffic arrives and your conversion rate never moves. Your offer converts a warm list, then bleeds against cold traffic, and no budget fixes an offer problem. Creative shows up one lucky winner at a time instead of ten concepts on schedule, so when the winner fatigues, your growth fatigues with it. And nothing compounds. There is no system feeding the next system, so every win starts from zero, and you spend your best hours working IN the business rather than ON it. None of that is an effort problem. It is a structural one. Structure is what we build for you.
The Framework
The R.I.S.E. Growth System
Module 01 · Audit & Align
REACH
We start with a comprehensive business audit, financials, operations, marketing, and product. We align on your vision, identify the gaps, and build a custom growth roadmap with clear KPIs.
Agency vs. Partnership
Engagement Model
Typical Agency
Monthly retainer, arm's length
Fractional CMO
Part-time senior leader, usually one or two days a week
NewHeidts
Embedded partnership, skin in the game
Investment
Typical Agency
Collects the retainer whether you grow or not
Fractional CMO
Monthly retainer or day rate, roughly $8,000 to $15,000 a month*
NewHeidts
Our team, RISE OS, and our resources go into growing your brand
Focus Metrics
Typical Agency
ROAS, CPM, click-through rates
Fractional CMO
Marketing strategy, rarely finance or operations
NewHeidts
Contribution margin, LTV, enterprise value
Team Involvement
Typical Agency
Junior account managers
Fractional CMO
One senior leader directing your team, agencies or freelancers
NewHeidts
Senior operators with ecom experience
Exit Strategy
Typical Agency
Not their concern
Fractional CMO
Usually outside a part-time marketing role
NewHeidts
Built into every decision from day one
Knowledge Transfer
Typical Agency
They own the playbook
Fractional CMO
Sets the strategy; your team, agencies or freelancers do the hands-on work
NewHeidts
You own everything we build together
*Typical range for one to two days a week.
Next Steps
Let's Build Something
Worth Acquiring.
We partner with and invest in a limited number of partners each year. If there's a fit, we'll grow and scale your brand to new heights.